Tuesday, 22 July 2014

METHOD OF INVESTIGATION


Subj: Method of investigation
Task 1: Method of Investigation Peer Reviews






Yesterday we doing presentation about Method of Investigation. This is about the peer reviews in our presentation yesterday that I get.

1. Satish = Research Methodolgy and Quanti/Quali
2. Budu = Ethnography and literature Review
3. Alexis/Me = Formative/Summative Research and Observational Research
4. Jeffry = Demographic
5. Hatmi = Psycho graphic
6. Aisyah = Primary/Secondary Research and Visual Anthropology




In Research Methodology and Quantity/Quality Research , I understand that research methodology is important in people life especially in field that need a references. Research methodology is a process of collecting information and data for purpose of making business decision. The methodology may include in publication, interview, survey and etc.



In Quality and Quantity is something that use in researching building proportion and something that countable and not countable but as a designer we always use non countable method in doing research.


For Ethnography and Literature review is, Ethnography is a research that need in observation and interacting with the people in that place. as a example, how to go green, we need to travel to know what other countries do to dispose their rubbish.


In Literature Reviews, is we research what other people has research and take it as a reference. For an example, if we decided a research about Malaysia, so we need to read every book that has research about Malaysia.





Formative and Summative research is a main research method. Formative is something that countable and summative is something that not countable. The method that in formative research is literature Review, Visual Anthropology, Surveys and Questionnaires, Demographic and etc. Method that in Summative Research is Observation, Web analytic, Interviews and etc.

Observational research is a research that conduct by observing a certain behavior in the subject without influencing the by interacting. observation can be conduct by going out and observe the subject from far or by an artificial lab but it has a disadvantage especially when using hidden camera that interrupt with subject personal life.


Demographic is a research that conduct by observing the product that they made according to gender, age, income, size, social class and etc.


Psycho graphic is research that conduct by observing personalities, opinions, attitudes, interest and etc. It's different from demographic research.



For the last peer reviews is about primary and Secondary Research. Primary research is something that we conduct as our original research and sources without other people influences. Secondary Research is a research that conduct after primary research by referencing other research about the same subject.

Visual Anthropology is a research about a study of human aspect and behavior that will be keep in picture, video and film.

This is my power point for the method of investigation task.
OBSERVATIONAL RESEARCH
FORMATIVE AND SUMMATIVE RESEARCH








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