METHOD OF INVESTIGATION

MID POINT REVIEW

From this module, I learn about the important of doing research. There are many type of research methodologies that we can use in doing research about artwork that we thing that show the study well. When, I doing about research on topic that we like in graphic design, I choose about fashion topic, then I found books about fashion such as WORLD MOST INFLUENTAL FASHION DESIGNER by Noel Palomo-Lovinski, FASHION-A VERY SHORT INTRODUCTION by Rebecca Arnold and OLD CLOTHES,NEW LOOK: SECOND-HAND FASHION by Alexandra Palmer and Hazel Clark. They talk about fashion in variety way but mostly fashion is about what fashion is and the history of fashion and concept that designer from generation to generation.

In this module, I also learn about the important of an evidence that I should have when doing research about something that I want. If we need to take word or talk the author quotes, we need to learn a good way to make citation about the quotes that we want. We also learn how we use the quotes in our references in our artwork.

When we doing a group work, we usually learning from each other where we give comment to each other. This we do when doing presentation in about reasarch methodologies. 

METHOD OF INVESTIGATION

Subj: Method of Investigation

Task 3: Investigate Good Source For Good Outcomes

In this task we are require to find 10 books about architecture as a reference that help us in Design Studio_Conceptualization project. This is the list that I pick.

1. Title: Contemporary Curtain Wall Architecture
    Authors: Murray, Scott
    Publisher: Tuttle Publishing

2. Title: Mechanics and Meaning in Architecture
    Authors: LaVine, Lance
    Publisher: University of Minnesota Press

3. Title: Architecture and Authority in Japan
    Authors: Coaldrake, William
    Publisher: Routledge

4. Title: Contemporary Architecture in China-Urban Landscape
    Authors: Pang,Wei, Song,Sophia
    Publisher: Profession Design Press Co.,Ltd

5. Title: Move: Dynamic Components and Element in Architecture
    Authors: Shumacher,Michael, Schaeffer,Oliver, Vogt, Michael-Marcus
    Publisher: Birkhaeuser

6. Title: Possibility of an Absolute Architecture
    Authors: Aureli, Pier Hittorio
    Publisher: MIT Press

7. Title: Analysing Architercture
    Authors: Unwin, Simon
    Publisher: Routledge

8. Title: Architecture of First Societies: A Global Perspectives
    Authors: Jarzombek, Mark M.
    Publisher: John Wiley & Sons

9. Title: Architecture and Sciences: Exchanging Metaphor
    Author: Ponte, Allesandra Picon, Antoine
    Publisher: Princeton Architectural Press

10. Title: Design Ecologies: Sustainable Potentials in Architecture
      Authors: Tilder,Lisa, Blostein,Beth
      Publisher: Princeton Architectural Press

METHOD OF INVESTIGATION

Subj: Method Of Investigation
Task 2: Alternative To Research


Find 5 (different) websites to talk about design but the talk about the same topic ( graphic design, interior, fashion and etc.). It can't be mix. Do a review. 

Topic: Fashion Design

1st websites: http://www.fashion-era.com/
Summary: This website talk about fashion history, costume history, fashion and social history. It also talk about the meaning of fashion and the old fashion design.

2nd websites :http://education-portal.com/fashion_designer.html
Summary: This websites talk about how the fashion designer work and how to become a fashion designer and the requirement to become fashion designer.

3rd websites: http://en.wikipedia.org/wiki/Fashion_design
Summary: This website talk about more the application of art and the aesthetics or natural beauty about clothing and accessories.

4th websites: http://www.prospects.ac.uk/fashion_designer_job_description.htm 
Summary: This websites talk about the description of being fashion designer. They also talk about the main areas in fashion designer such as: high street fashion, ready to-wear and haute-couture and fashon designer typical work activities.

5th websites: http://www.wwd.com/fashion-news
Summary: This websites talk about the fashion news around the world, new fashion that will comes from the famous fashion designer and the new trend about fashion and also  talk about the celebrities wear.

METHOD OF INVESTIGATION

Subj: Method of investigation
Task 1: Method of Investigation Peer Reviews

Yesterday we doing presentation about Method of Investigation. This is about the peer reviews in our presentation yesterday that I get.

1. Satish = Research Methodolgy and Quanti/Quali

2. Budu = Ethnography and literature Review

3. Alexis/Me = Formative/Summative Research and Observational Research

4. Jeffry = Demographic

5. Hatmi = Psycho graphic
6. Aisyah = Primary/Secondary Research and Visual Anthropology

In Research Methodology and Quantity/Quality Research , I understand that research methodology is important in people life especially in field that need a references. Research methodology is a process of collecting information and data for purpose of making business decision. The methodology may include in publication, interview, survey and etc.

In Quality and Quantity is something that use in researching building proportion and something that countable and not countable but as a designer we always use non countable method in doing research.

For Ethnography and Literature review is, Ethnography is a research that need in observation and interacting with the people in that place. as a example, how to go green, we need to travel to know what other countries do to dispose their rubbish.

In Literature Reviews, is we research what other people has research and take it as a reference. For an example, if we decided a research about Malaysia, so we need to read every book that has research about Malaysia.

Formative and Summative research is a main research method. Formative is something that countable and summative is something that not countable. The method that in formative research is literature Review, Visual Anthropology, Surveys and Questionnaires, Demographic and etc. Method that in Summative Research is Observation, Web analytic, Interviews and etc.

Observational research is a research that conduct by observing a certain behavior in the subject without influencing the by interacting. observation can be conduct by going out and observe the subject from far or by an artificial lab but it has a disadvantage especially when using hidden camera that interrupt with subject personal life.

Demographic is a research that conduct by observing the product that they made according to gender, age, income, size, social class and etc.

Psycho graphic is research that conduct by observing personalities, opinions, attitudes, interest and etc. It's different from demographic research.

For the last peer reviews is about primary and Secondary Research. Primary research is something that we conduct as our original research and sources without other people influences. Secondary Research is a research that conduct after primary research by referencing other research about the same subject.

Visual Anthropology is a research about a study of human aspect and behavior that will be keep in picture, video and film.

This is my power point for the method of investigation task.
OBSERVATIONAL RESEARCH
FORMATIVE AND SUMMATIVE RESEARCH

METHOD OF INVESTIGATION

Subj: Method of Investigation

Task 1: Research Terminologies

1: Formative Research.

   Meaning: Formative is something that we cannot count such as picture or visual. That mean formative research is the basis for developing effective strategies and implementing design. It is a research that focus on details of content or performance. It is a contrast with summative research.

2: Summative Research

   Meaning: Summative is something that we can count such as web analytic, data count and etc. Summative research is evaluation technique in instructional design. It also use to identify any areas of weakness. Method that been use in summative research is 

  i. Questionnaires

 ii. Surveys

iii. Interviews

iv. Observations

 v. Testing

vi. Project

3. Observational Research

   Meaning: Observational research is a method from summative research that conduct by writing a data after conducting a test or observational data. For example, a researcher conduct a test in logo design.

METHOD OF INVESTIGATING

      

Method of Investigation Learning Outcomes

LOC 1: Demonstrate basic awareness of the leading practitioners within their field study.

Reflect:  Basic awareness is important in every leading practitioner in every field study they take especially in design field. Every designer must know about basic thing in the field they choose to help them found the information and research about the field they take.

LOC 2: Evidence in understanding of the historical context for the discipline.

Reflect: Understanding the meaning in evidence that we found in every facts that been research to avoid cheating and stealing the information.

LOC 3: Discuss and evaluate their own work in a group scanlation (self-analysis)

Reflect: Be good at group work and talk with team mates and show the contribution in the work that been given.

LOC 4: Present cogent arguments verbally.

Reflect: Always know how to ask question and answering the question among the discussion between class mates and group.

LOC 5: Have a broad understanding of the wider application, creative and commercials of their chosen fields.

Reflect: Know about the application in the chosen fields in using many way to create something creative and commercial like using Photoshop, Illustrator or using picture that make someone it attractive.